BNESIM vs Rufly

At a glance

Whole-catalog figures — every active plan each provider sells today.

Price check in popular destinations

The cheapest plan each provider sells for two realistic trip sizes, in the destinations both cover that travelers check most. Every price is a live plan you can buy.

Plan types on offer

BNESIMRufly

Unlimited data ✓ Yes ✓ Yes

Regional bundles ✓ Yes ✓ Yes

Global bundles (50+ countries) ✓ Yes No

Cruise / at-sea plans No No

Pay as you go No No

Comparison by eSIMKart

Policies compared

Confirmed from each provider's own site — see the trust card on each provider page for the verification date.

BNESIM Rufly

ID verification

BNESIM: Not confirmed yet

Rufly: Not required

Refund policy

BNESIM: Refund requests must be made within 14 days of purchase and are denied once over 10% of the plan's data has been used; approved refunds go to BNE Wallet credit (24h) or the original payment method (up to 3 business days).

Rufly: Refund on request if the eSIM has not been installed or used; generally non-refundable once activated and data has been used. If a plan fails because of a fault on their side that they cannot resolve, a replacement or a fair refund. Refunds go to the original payment method.

Validity starts

BNESIM: Data validity starts counting down as soon as a plan is purchased by default; BNESIM also lets you schedule activation for a specific future day instead. Once installed, the eSIM begins working within about a minute of connecting to a local network.

Rufly: Validity starts when the eSIM first connects to a network.

Fair-use limit

BNESIM: Unlimited-data plans may be suspended if daily usage reaches 5GB or monthly usage reaches 100GB; BNESIM reserves the right to limit speed for very high network use.

Rufly: Every plan is unlimited: 500 MB a day at full speed (up to 4G/LTE), then 5 Mbps for the rest of that day; after the trip allowance (30 GB on 7-day, 45 GB on 15-day, 70 GB on 30-day plans) 512 Kbps for the remaining days. Never cut off.

Top-ups & rollover

BNESIM: Top up via the BNESIM eSIM app: open My eSIMs, pick the eSIM to recharge, then choose a country and data plan; no reinstall needed.

Rufly: No top-ups — every plan is unlimited.

Lost device / reinstalling

BNESIM: A BNESIM eSIM can be reinstalled on the same device as needed, but it can't be moved to a new device -- switching devices requires requesting a paid replacement (1 EUR) via BNESIM support.

Rufly: Yes, the eSIM can be reissued if a device is lost or the profile is deleted.

Billing currency

BNESIM: Not confirmed yet

Rufly: USD, GBP, EUR or AUD, depending on what the customer prefers at checkout.

Support

BNESIM: Live chat · WhatsApp · Email · Help center · 24/7

Rufly: Email · Live chat · 24/7

Payment

BNESIM: Card · Apple Pay · Google Pay

Rufly: Card

Headquarters

BNESIM: Kowloon, Hong Kong

Rufly: London, United Kingdom

Legal entity

BNESIM: BNESIM Limited

Rufly: Rufly Ltd

Founded

BNESIM: Not confirmed yet

Rufly: 2026

Comparison by eSIMKart

Discount codes

BNESIM -15% ESIMKART1015

Rufly -5% ESIMKART

BNESIM vs Rufly — common questions

Figures on this page come from both providers' live catalogs and are re-checked automatically every day.

Compare BNESIM and Rufly by destination

Head-to-head prices for the destinations travelers check most.